Hilton (NYSE: HLT) announced the opening of Spark by Hilton Ponce, the first hotel of this premium economy brand in the Caribbean and Latin America, marking a significant milestone in the company's regional expansion. The establishment, located in Ponce, Puerto Rico, offers guests essential reliable services and warm hospitality at an accessible price. Its innovative design, affordable rates, and Hilton's backing make it an attractive option for hotel developers. Managed by HI Development P.R. Corp, the hotel is strategically located just 5 kilometers from Mercedita International Airport, with easy access to Highway 52 connecting Ponce to San Juan. Its proximity to cultural attractions, the historic center, and shopping malls makes it an ideal starting point for tourism. The hotel features modern Spanish architecture and a tranquil courtyard that welcomes guests. The lobby has been designed with versatile seating options for group tables or individual workspaces. Among the amenities offered by the hotel are: complimentary hot breakfast, free parking, an outdoor pool and gym, and over 150 square meters of flexible event space for up to 120 people. Maxime Verstraete, vice president of brand management for Hilton for the Caribbean and Latin America, expressed that this milestone opens an exciting chapter in the expansion of Hilton's brands in the region, by meeting the changing needs of travelers and contributing to the local economy. Miguel Vega, president of HI Development P.R. Corp, highlighted that the opening of Spark by Hilton adds diversity to the tourism market of southern Puerto Rico and confirms the corporation's commitment to the tourism development of Ponce. Alissa Kless, global head of the Spark by Hilton brand, highlighted that the brand has had incredible growth since its launch two years ago, with over 200 hotels open globally. Spark by Hilton is a brand dedicated exclusively to conversion, which has driven its rapid global growth, with more than 190 additional hotels in the global development pipeline. In the Caribbean and Latin America region, Hilton operates approximately 300 hotels and resorts, with more than 160 properties in various stages of design and construction. The goal is to offer a consistent, high-quality experience at an exceptional value. Members of Hilton Honors, the company's loyalty program, can leverage this expansion to enjoy reservation benefits and point redemption opportunities.
